Description

A Competitor SEO Analysis offers deep insights into how your competitors perform in search engines and reveals strategic opportunities for your own SEO efforts. It helps you identify what’s working for them—so you can adopt or improve upon their tactics—and pinpoints gaps that you can exploit for competitive advantage.

What’s Included in a Competitor SEO Analysis:

• Analytics Tools
  Identification of analytics platforms in use, such as Google Analytics, MonsterInsights, LinkedIn Insight Tag, Facebook Pixel, and others.
• Content Management System (CMS)
  Detection of the CMS platform powering the competitor’s website (e.g., WordPress, Shopify, Magento and others).
• Customer Relationship Management (CRM)
  Insights into CRM tools in use for managing leads and customer data.
• E-commerce Platform & Functionality
  Evaluation of e-commerce tools such as WooCommerce, shopping cart features and others.
• Marketing Automation Tools
  Identification of systems like HubSpot / and others used for lead generation, email marketing, and customer journeys.
• Page Builders
  Detection of visual builders like Divi, Elementor, Webflow and others that impact site structure and speed.
• SEO Plugins & Tools
  Analysis of SEO plugins in use, such as Yoast, RankMath, All in One SEO and others.
• Advertising Scripts
  Review of advertising technologies and retargeting tools, including Taboola, Criteo, Google Ads, Pubmatic and others.
• Competitor Website Traffic Overview
  Estimation of total impressions and traffic, including a breakdown of top-performing countries.
• Traffic Source Channels
  Analysis of where competitor traffic comes from: Direct, Organic Search, Paid Advertising, Referral, or Social channels.

This analysis provides a full snapshot of your competitor’s digital setup and strategy, helping you make informed decisions on how to refine and optimize your own SEO and digital marketing efforts.